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📓 Networking is the process of building a professional relationship with another individual. Using your network effectively can significantly help build your business, find customers, and raise money.
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Online networking:
The absolute golden rule is, to begin with LinkedIn. It is the #1 platform for professional networking with over 750 Million users.
Getting Started on LinkedIn
- Professional profile picture. Don’t have one? See if any college clubs or schools are hosting an event that will take them for you often for free or a donation.
- A cover photo. Style is up to the person and allows for creativity to show. Canva has a large list of templates.
- Short and descriptive bio. Ex “Studying X at Y University. Creative & Passionate. Aspiring Z job”
- Detailed About section that describes more about your experiences, interests, and any other information you would like to share.
- Included past experiences such as internships, volunteering, clubs, and Greek life roles. Add photos or links to each experience to allow for people to learn more. Include a summary of the tasks performed at each experience. Just like a resume, use action verbs and numerical impacts.
Finding connections
- Start with known people from school, clubs, events, or past experiences.
- Search alumni from your school and find any people in your relevant field. Most are very receptive to accepting and supporting someone from a common school.
- Explore LinkedIn suggestions of people who you may know or have similar interests.
- Find creators that create relevant connections that interest you and follow them.